We all know backlinking is super important… links pointing to our sites are what will help pull them up in the search results for our targeted keyword… however, it’s super easy to say backlinking’s important… but when you’re getting started it can be tough to know exactly what that means!
Today I thought I’d talk about some of the regular questions I get about backlinking.
1. My backlinks aren’t showing up, what gives?!
My first question to you is going to be, “when do you do them”. My guess is going to be that you just did them within the last week or so.
Here’s the deal with backlinking… it takes time! That’s why if you want to be on top for holiday shopping you need to get started NOW! (or yesterday would be better).
It takes Google time to find your links, and to take them into account.
2. My ranking isn’t changing! What gives?!
Again, my question is how long have you been building links, and how consistently?
It’s pretty easy to get geared up one day and go out and build a bunch of links. However, it’s MUCH better for your site, and your rankings to do your link building consistently over time. If you even find a way to build 5 links a day and do that every day until Christmas you’ll be riding high! Promise.
These days while the number of links are important, what’s really important is how consistently those links are showing up over time.
3. How do I make a clickable html link?!
You use this code:
<a href=”yourwebsitehere.com”>Your targeted keywords here</a>
This code will make your targeted keywords here clickable… and when someone clicks it will go to yourwebsitehere.com. So… make sure you put your actual website url in that part of the code, and your actual keywords in that part.
4. What about anchor text? Should I vary it, stay the same, what?!
It really depends on what you’re doing. If you’re building link suns or something similar, I’d suggest using your primary targeted keyword in the first ring… those big sites that link directly to your money site. However, when you start creating other sites to back those sites up, I’d say use other keywords as your anchor text. They can be related, or even click here… for that level of linking.
5 How do I know where to build links and where they should point?!
I’d say create a system, and get organized. There are hundreds, if not thousands of free sites where you can add your own content. You can google free blogging platform, or something similar and find tons of places where you can create an account and add your content (with a link to your money site of course!).
It is important to have at least some sites pointing directly at your money site, but you also want to have links pointing to the links pointing to your money site. (That’s what the link sun is all about). You’re creating more authority to the links that are pointing to your money site by linking to them as well. That additional authority pointing to your money site will only help it do better.
It seems counter intuitive… it feels like you should point all your links to your money site, but it’s really a better idea to point some there, and then boost those up with even more links.
Damn… this is all so confusing!
It definitely can be. A while back I created a system to help people get organized and actually get their linking done. It’s called Backlinking 101.
Back then I was pretty adamant about only giving one linking assignment at a time. I know how hard it is to keep up with everything, and I REALLY wanted people to get through the program, get their links created and SEE the powerful difference it can make.
However… it’s getting late in the year, and if you want to get started now you don’t really have the luxury of taking 4 months to get through this whole course…. SO I’ve done something I didn’t think I’d ever do…
I’m offering all the content of Backlinking 101 up front… instant access.
So you no longer will only get one assignment at a time… you’ll get access to everything all at once. I am still sending out the assignment emails. Hopefully this will help keep you focused and remind you that you need to do some linking.
Oh, and one other thing… I decided since I was giving it all to you up front, that it really only seemed fair to have a one time price. So I changed that too.
Instead of 4 monthly installments, it’s now just a 1 time payment.
If you feel confused, or frustrated about your link building and you want to get it under control and really ramp up your sites before the holiday shopping rush, Backlinking 101 might be just the perfect thing for you.
You can check out the whole she bang at Backlinking101.com