When you put together a product you're going to have to put a price on it. For me this is the hardest part of the process... I can crank out content 'til the cows come home, but ask me to put a value on my stuff?! yikes. When thinking about price point you have to take into consideration the work you've put in and the value of that work, but more importantly you have to consider what people will get out of it. How will their work/life/whatever change from using your product and what might … [Read more...]
How Does My Product Get From Here to There?
November 8, 2010 By 18 Comments
Once you've got your product put together, zipped up and ready to deliver you're going to have to decide on what that delivery process is going to be. This can be one of the scariest things, especially if you have no idea how it works! I know I was a little wobbly knees the first time I had to go through the process. It's especially hard when you don't even know what the options are, or how the process works. So let's start there. When you have your product finished you'll have to decide … [Read more...]
Yes, There Are Even Products for That Niche…
November 1, 2010 By 25 Comments
Does the whole idea of building a site and a business based on something you're passionate about, something you really love totally freak you out? Do you wonder things like "How will I monetize that?" or "What kind of product would I ever create in that niche?" I know those questions have gone through my mind more than once in my internet marketing career and even moreso in the last couple weeks as I take a look at my business and what I want to do online, and what I want my legacy to be … [Read more...]
Putting Together a Quality Product
October 4, 2010 By 17 Comments
On a recent post I received a comment that got me thinking. I thought I'd address the issue and we could have a discussion about it, because it is definitely a topic that isn't talked about much and needs to be. Here's the comment ~ and it came from the Process of Selling a Product post: There’s a lot of advice given about producing your own product (course/ebook/ecourse etc) but not enough, I think, about attaining a suitable standard for the product. Printed books have to go through a … [Read more...]
The Process of Selling a Product
September 29, 2010 By 8 Comments
We've been talking about the different kinds of products you can create, and there's more to be said on that topic, however, today, I'd like to run through the process. The 6 simple steps you'll need to know to sell your product. I'm not going to go into great detail about each step today because I will be going over each step as we walk through this series. I did want to give an outline though for those of you who are working through this now. 1. Create your product If it's an ebook … [Read more...]
5 Mental Blocks to Product Creation and How to Overcome Them
September 27, 2010 By 14 Comments
When I start talking about product creation the same "objections" keep coming up. I thought I would address them. I don't have any ideas This is totally mental issue. There are ideas all around you. You can find product ideas from blog comments, forums, other people's blogs/blog comments. People are always asking for help ~ or telling you where they are having trouble. They may not come right out and tell you, but if you read between the lines you'll see the same questions and comments … [Read more...]
“Product” Doesn’t Necessarily Mean Ebook…
September 22, 2010 By 13 Comments
When people think of "creating a product" they will often think they have to write an ebook. And when people think of writing an ebook they often feel something like " OMG I could never do that". Listen... ebooks are not your only option! In fact, an ebook may well be the wrong option for your first product. Let's talk about what other possibilities are available. Create an audio. Identify a problem or stumbling block in your niche. Find the questions that people are asking (forums are … [Read more...]
Is It Time To Create Your Own Product?
September 20, 2010 By 6 Comments
I'm going to say yes. It probably is. Now don't panic. This really is something you can do! I promise. Over the next few weeks (or however long it takes) we're going to walk through the process. I created my first product in 2008. It was a little ebook that outlined the process I used for keyword research when created adsense sites. The process still works and every so often I still make sales of this ebook. (even though I do nothing to promote it any longer) My second product was a … [Read more...]
72 Hour Challenge ~ YES! I’m Challenging YOU!
May 21, 2010 By 20 Comments
and myself :) It's coming up on the end of the month and for a lot of people the end of the month means there's a little more month than money. The end of the month is when people get a little panicky and either get depressed and give up or get inspired and get busy!! Over the last week I've had a few resources come to my attention that have really pushed me to take this challenge myself, and to hopefully inspire you to take it as well. Dave Navarro put out a new free report this … [Read more...]
Using Teleseminars to Launch Your Business and Create Products
July 7, 2009 By Leave a Comment
Have you ever been to a free teleseminar? Do you know why people offer free teleseminars? It's not out of the goodness of their hearts, that's for sure!!Teleseminars can be a great tool to use to build your brand ~ become an expert on any given topic. They are also great for promoting a product you have, as well as building your list. They are also a fantastic way to CREATE your first product. It may seem scary to think about putting together a free teleseminar, but there are a ton … [Read more...]
Let’s Get to Know Each Other!
Social media gives me the opportunity to get to know you better, as well as giving me the opportunity to share more of me than just the "internet marketing" side. I share multiple facets of me, and my life on social media, so if you choose to connect with me don't expect it to be 100% internet marketing... because it's not. :)