Christmas is over. Some may be relieved, some may be bummed, and yet others of you, I'm sure, are wondering what the heck happens now?! Let's talk about it! You've spent some time (hopefully) over the last few months putting together some product lenses on Squidoo. Your target was Christmas shoppers, so now what are you going to do now that the holiday shopping frenzy is over? Is all that hard work going to go to waste? Heck no. I wouldn't do that to you!! Even though the blueprint … [Read more...]
Increase Conversion Rate by Telling a Story and Having a Plan
November 13, 2009 By 39 Comments
If you want to increase your conversion rate and create a really great lens today's post is going to give you a couple keys to the process. 1. Create a plan. 2. Tell a story. Sounds simple ~ and it is. Before you EVER put one word on paper (screen) you need to have a plan, and you need to have a story. Let's see what those look like. Create a plan: You want to make sure you know a couple things for your plan. 1. Your most desired action. What is the one thing you want people … [Read more...]
Impromptu Sample Lens Review
November 11, 2009 By 41 Comments
Today I was making breakfast, unsure about what I would blog about today. I wished to my idea fairies that there would be a comment on the blog that would spur an idea for a blog post when I got ready to write. Thank you. I opened my inbox and there is a comment. For some reason it hadn't published yet (probably so I could easily put it here!) I hope this person doesn't mind me sharing the comment and I'm going to give a little bit of advice on what could be done differently to help her … [Read more...]
How to Start and Use Your Blog
November 6, 2009 By 81 Comments
I've been getting quite a few questions about how to work better/quicker/faster/easier with a blog. I thought I'd cover a few tips and tricks about blogs today. If you have any questions I haven't covered please ask them in them in the comments section ~ that way this will be a great place you can come back and reference for blog related questions. :) So here we go. Where can I build a blog? I know I recommend blogger, but there are lots of places you can build a blog very easily for … [Read more...]
How to Get Much Faster At Building Lenses
November 4, 2009 By 33 Comments
I hear it just about every day now... "How did you do this so fast??". The first answer of course is practice practice practice. After you do 2, 3 or 400 lenses you'll be doing them quite fast too. :) Especially if you are doing lenses that follow the same template. (meaning they have the same or similar modules and outline) The second part of that answer is getting organized. My little organizational system (which YES! I'm going to share with you today) cuts tons of time off creating a … [Read more...]
How to Use the Christmas Cash Blueprint to Promote Your Own Store or Products
October 30, 2009 By 20 Comments
I recently had a reader ask how she could use the Squidoo Christmas Cash Blueprint to promote her Zazzle store. It's a great question and you can easily transfer the information in the blueprint and use it to promote stuff in your own store instead of Amazon. I created this video to show you how I would go through the process. I'll outline the process below for those who don't want to watch the video. :) So my reader wants to know how to promote her own stuff with using the Christmas … [Read more...]
Having Trouble Creating Lenses? Maybe I Can Help.
October 29, 2009 By 16 Comments
I'm hearing that people are still having a hard time getting their lenses created. If you are one of those people make sure you keep reading. I have decided to spend some time over the next week building lenses for those who want/need some help in that department. I'm going to give you a huge discount ~ 50% off my normal custom lens creation price. The price will depend on whether you do the keyword research or if you need me to do it, but either way it's a bargain price. Here's what … [Read more...]
Have You Ever Asked Yourself “Is That Relevant?”
October 28, 2009 By 21 Comments
If no... maybe you better start. Relevancy is a HUGE issue in a couple different ways. It's something that can make or break a web page and it's something that can seriously block the flow as people are careening down your waterslide toward a sale. Everything needs to be Relevant. When I say everything I mean everything ~ your product needs to be relevant to your keywords., your content needs to be relevant to your keywords, your links need to be relevant to your keywords ~ it all has … [Read more...]
Google Love ~ 6 Things Every Page Needs to Get It
October 26, 2009 By 43 Comments
Are you getting traffic to your lenses yet? Are they coming up in the search engine rankings yet? No? Well this week we're going to take a look at some things that may be keeping your lens from getting the Google love it deserves. When you create a site on the web, whether it's a niche site, blog post, lens, hub whatever, if your purpose is to get free traffic from the search engines you have to do a little something called Search Engine Optimization or SEO. SEO is basically making your page … [Read more...]
6 Simple Steps to Complete a Squidoo Christmas Cash Lens
October 23, 2009 By 30 Comments
Whether you've got an hour a day or an hour a week to work on your Squidoo Christmas Cash lenses, the process is the same. Today I'm going to break down the steps of making this work. This will help you keep putting one foot in front of the other. (at least I hope so). Step 1. Do the research. Find 1 to 5 product related keywords that fit the criteria. (this depends on how much time and how you like to work. If you don't have a lot of time and get overwhelmed easily, just start with 1 … [Read more...]
Let’s Get to Know Each Other!
Social media gives me the opportunity to get to know you better, as well as giving me the opportunity to share more of me than just the "internet marketing" side. I share multiple facets of me, and my life on social media, so if you choose to connect with me don't expect it to be 100% internet marketing... because it's not. :)